top of page
Search

This Is Not About a Grill Scrubber. It Is About American Manufacturing.

Aug 20
8 min read

I am writing this one a little differently. I am just returning from vacation in South Texas, staying with a close friend of mine, John. We share a lot in common—our faith, our families, a love of kiteboarding and sailing, and a deep love for this country.


John also comes from a remarkable American military family. His father attended West Point, played quarterback for Army, and was coached by Vince Lombardi. He later served in Korea and Vietnam, commanded troops in combat, and ultimately retired as a Major General in the United States Army.


So when John and I talk about America, it is not abstract. We talk about responsibility, leadership, what previous generations built, what this country has given us, and what our generation has an obligation to preserve.


During one of those conversations, John told me I needed to watch a video from Destin Sandlin, the engineer behind Smarter Every Day. The premise sounded almost ridiculously simple: a guy wanted to make a grill scrubber in America.


By the time the video ended, I realized it was not really about a grill scrubber at all. It was about whether America still knows how to make things.


It Starts With a Grill Scrubber


Sandlin set out to develop a grill-cleaning tool and manufacture it in the United States. That may sound trivial, but that is exactly what makes the story so interesting. This was not a jet engine, a semiconductor fab, or an advanced weapons system. It was a relatively simple consumer product.


Yet making it in America required navigating injection molding, machining, tooling, stainless steel, specialized components, suppliers, and the people who actually know how to turn an idea into a physical product at scale.


There is also a very practical safety issue behind the Smarter Scrubber. Traditional wire-bristle grill brushes can shed tiny metal bristles that remain on the grate, transfer to food, and then be swallowed without anyone realizing it. This is not merely theoretical.


A 2026 study using U.S. Consumer Product Safety Commission data estimated roughly 3,700 emergency-room visits involving grill-brush wire bristles between 2015 and 2023—more than 400 cases a year on average. Those bristles can become lodged in the throat or penetrate farther into the digestive tract, sometimes requiring surgical or other medical intervention.


In the video, Sandlin walks through that risk, and it is an uncomfortable reminder that something as ordinary as cleaning a grill can create a hazard most of us have probably never considered. It also explains one of the most important design decisions behind the Smarter Scrubber: using chain mail rather than the conventional wire bristles that can break loose and end up in your food.


What makes Sandlin’s story so compelling, though, is that solving the product problem was only the beginning. Building it in America required finding the right people, suppliers, equipment, tooling, materials, and manufacturing expertise to bring the idea to life. That is what the video ultimately reveals: American manufacturing is not defined by a factory building. It depends on an interconnected network of capabilities and know-how—and once that network disappears, it is extraordinarily difficult to recreate.


We Did Not Just Offshore Products


For decades, the economic logic behind globalization was compelling. Manufacture where production is most efficient, lower costs, improve margins, and give consumers better prices. That created enormous value, and global trade will continue to matter.

But I think we underestimated what else was moving overseas. We were not just transferring production. We were transferring capability.


When a factory closes, you do not only lose the building. You can lose the machinist who knows how to solve a problem nobody ever wrote down, the tool-and-die shop down the road, the specialized supplier, the apprenticeship program, and years of accumulated engineering knowledge.


Those losses compound over time. A company begins buying a component somewhere else. Eventually the domestic supplier disappears, the people who knew how to make it retire, and the machinery is sold, scrapped, or never replaced.

At some point, you discover that you did not merely outsource a product. You outsourced the ability to make it, and that is a much more serious problem.


The Industrial Base We Do Not See


Industrial capability often lives in businesses most Americans will never hear about: machine shops, mold makers, metal fabricators, tool-and-die companies, materials specialists, component manufacturers, and engineering firms. They are rarely household names, but they are the connective tissue of a manufacturing economy.


When those businesses weaken or disappear, it becomes harder to prototype, scale, repair, innovate, and respond when supply chains break. A country can have plenty of capital and world-class engineers and still lack the industrial capability required to turn a design into a product.


That distinction matters because capital alone cannot solve the problem. Capital can buy equipment, finance factories, and fund expansion. But it cannot instantly recreate decades of accumulated manufacturing knowledge, supplier relationships, skilled labor, and practical experience.


Once that capability is lost, rebuilding it takes time.


Cheap Is Not Always Cheap


I am not arguing that everything Americans buy should be manufactured in the United States. That is neither realistic nor desirable. Global trade matters, comparative advantage matters, and cost matters.


But resilience matters too. The cheapest supplier on a spreadsheet is not necessarily the cheapest supplier in the real world, particularly when that supplier becomes a single point of failure.


If a critical component becomes unavailable, shipping is disrupted, or geopolitical conditions change, the conversation quickly moves from price to dependence. At that point, the more important question becomes: Which things should a country simply know how to make?


Not everything, certainly. But more than we have been willing to admit.


Manufacturing Is Also About Stewardship


There is another part of this that matters to me. Manufacturing is not just economics. It is also stewardship.


It is about preserving skills, creating opportunities for people who want to work with their hands as well as their minds, and building businesses that can survive a generation. It is about passing down knowledge that cannot simply be learned from a manual and making sure the next generation inherits real industrial capability.


That does not mean romanticizing the past. American manufacturing has to be competitive, technologically advanced, efficient, and globally relevant. But there is a difference between modernizing an industrial base and allowing it to disappear.

We should know the difference.


Where Eliakim Capital Fits


Eliakim Capital is not a manufacturing company, and we are not pretending to be one. But we spend a great deal of time around businesses where capital, ownership, intellectual property, infrastructure, growth, and long-term strategy intersect.


That perspective makes one thing very clear. A company can have a great product, strong demand, and access to capital, but if it cannot actually produce at scale, none of the rest matters very much.


Manufacturing capability is part of enterprise value. So is supply-chain resilience. So is intellectual property. And so is the knowledge embedded in the people who actually know how to make the product.


For investors, operators, and business owners, that means manufacturing capability should not always be viewed simply as a cost center. In the right businesses, it is a strategic asset. Once that capability disappears, replacing it can be extraordinarily difficult.


So, John, I Am Sold


Which brings me back to South Texas, back to John, and back to a grill scrubber. I started watching a YouTube video about a guy trying to make a product in America. I finished it thinking about factories, machine shops, skills, supply chains, national resilience, and what kind of industrial base we intend to leave our children.


So, John, I am sold. I ordered a Smarter Scrubber yesterday . . .as soon as I get it . . .I am going to clean the grill.


___________________________________________________________________________


Todd Colpron is the Managing Partner of Eliakim Capital, a private investment and strategic advisory firm that invests its own capital and co-invests with a family office.


____________________________________________________________________________

Important Disclaimer


This publication is provided solely for general educational and informational purposes and reflects the author’s views and analysis as of the date of publication. Nothing contained herein constitutes, or should be construed as, investment, financial, legal, accounting, or tax advice; a recommendation or endorsement of any security, issuer, transaction, financing arrangement, or investment strategy; or personalized advice based on any reader’s particular circumstances.


This publication does not constitute an offer to sell, a solicitation of an offer to buy, or an invitation to enter into any transaction involving securities or other financial instruments. Any offer or sale of securities may be made only through applicable offering documents, by appropriately authorized parties, and in accordance with applicable federal and state securities laws.


Eliakim Capital is a private investment and strategic advisory firm that invests its own capital and co-invests with a family office. Eliakim Capital is not a registered broker-dealer nor registered investment adviser and does not represent itself as providing brokerage, securities execution, investment management, or other services requiring registration or licensure under applicable securities laws. Eliakim Capital does not accept or maintain custody of investor funds or securities, maintain customer brokerage accounts, or execute securities transactions on behalf of readers or the general public.


Unless separately and expressly disclosed in a written engagement, Eliakim Capital is not acting as an investment adviser, broker, dealer, placement agent, fiduciary, attorney, accountant, or other licensed professional to any reader. No investment advisory, brokerage, fiduciary, attorney-client, accountant-client, or other professional relationship is created by accessing or reading this publication. Nothing herein should be interpreted as representing that Eliakim Capital or any of its principals holds any securities license, registration, or professional credential not expressly identified by Eliakim Capital.


Information contained in this publication may be derived from public filings, company disclosures, press releases, industry sources, third-party publications, interviews, publicly available information, or other materials believed to be reliable. Neither Eliakim Capital nor the author makes any representation or warranty, express or implied, regarding the accuracy, completeness, timeliness, or reliability of such information, and information presented herein may not have been independently verified. Opinions, estimates, interpretations, and conclusions are made as of the publication date and are subject to change without notice.


Certain statements contained herein may be forward-looking and may include expectations, estimates, projections, assumptions, or opinions regarding anticipated events, technologies, business prospects, financial performance, valuations, market opportunities, financing conditions, industry developments, or future results.


Forward-looking statements are inherently uncertain and subject to known and unknown risks, assumptions, and other factors that could cause actual events or results to differ materially from those expressed or implied. Neither Eliakim Capital nor the author undertakes any obligation to update or revise such statements as a result of new information, future events, or otherwise.


References to companies, issuers, securities, technologies, transactions, markets, valuations, financing arrangements, or industry participants are provided solely for informational and analytical purposes and should not be interpreted as an endorsement, recommendation, or indication that any particular investment or transaction is appropriate for any person.


Investments in private companies, emerging and growth-stage businesses, small-cap and microcap companies, technology ventures, infrastructure projects, and other alternative or less-liquid investments may involve substantial risk. Such investments may be speculative, volatile, illiquid, subject to dilution, dependent upon additional financing, and based on limited publicly available information. Investors may lose some or all of their invested capital.


Readers should conduct their own independent investigation and consult appropriately licensed financial, legal, tax, accounting, and other professional advisers before making any investment, financial, legal, tax, or business decision.


Past performance is not indicative of future results. No representation, warranty, projection, or assurance is made regarding the future performance or outcome of any investment, company, security, transaction, strategy, technology, project, or market discussed herein.

 
 
 

Comments


Contact Us

© 2025 Eliakim Capital. 

bottom of page